Frozen Food: The $300 Billion Idea That Changed How We Eat | Billion Dollar Breakthrough

18 Okt 2020
378 457 Ditonton

From frozen pizza to Eggo waffles to Trader Joe's, frozen food has taken over the grocery store. But frozen food wasn't always this popular. There was a time when Americans bought only a couple of pounds of frozen food per year. The breakthrough that gave us frozen food was pioneered by Clarence Birdseye. But what started out as frozen peas and fish has grown to an almost $300 billion industry.
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#Food #FrozenFood #BusinessInsider
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Frozen Food: The $300 Billion Idea That Changed How We Eat

  • Another great idea whose time had not yet come. Very nice history summary. Thankyou. Would be interesting to see graph or timeline of sales with any inflection points from after introduction of domestic fridges, such as perhaps introduction of fish fingers, TV dinners, ice cream tubs and frozen desserts, frozen pizzas, introduction of the microwave, etc.

    David GrahamDavid Graham9 jam yang lalu
  • I guess we can say he had a ‘birds eye’ view of the situation

    Google AccountGoogle Account2 hari yang lalu
  • Chef here, frozen food sucks. /endrant

    DroolzDroolz6 hari yang lalu
  • I feel so bad for millennial women who have soyboys like this to chose from

    UR A MeatheadUR A Meathead6 hari yang lalu
  • please, leave the jokes for the jokers. focus on the information

    anarchismanarchism7 hari yang lalu
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    Chris EvanChris Evan8 hari yang lalu
  • nope, im not like you

    OQ CriticOQ Critic9 hari yang lalu
  • Need this kind info

    Kusuma WijayaKusuma Wijaya9 hari yang lalu
  • lol just to be clear, every single white person that got credit for "creating" shit, actually just learned it from some non white person. So go figure out where the guy actually stole the idea from and make a video on that.

    Geo BoisGeo Bois10 hari yang lalu
  • The so-call refrigerator/refrigeration system was invented by a black inventor whose name was Elijah Mc Coy...this is where the term “ the real macoy” originates from. He invented the technology of the ice box freight train to transport frozen food across America.

    Wise OwlWise Owl10 hari yang lalu
  • Well, I work in Ledo, largest producer of frozen products in SE Europe, helding more than 80% share market.

    RePlayed TVRePlayed TV12 hari yang lalu
  • It’s fresh frozen 😎

    Mbuso MavusoMbuso Mavuso12 hari yang lalu
  • This was really cool, I wish there was more content like this, its so interesting. great video, I hope they make more of these types of deep looks into everyday items and how they came to be in the last century.

    Mike WMike W12 hari yang lalu
  • very interesting! always good to know where things come from. thanks for this. Love your smile btw

    Adham AbousalemAdham Abousalem14 hari yang lalu
  • Whatever however Processed food still considered as health hazard 🙄

    Madhu maddyMadhu maddy14 hari yang lalu
  • I love frozen peas

    mochabearmochabear15 hari yang lalu
  • This commenter is hella cool!! I really like this dude. Business Insider, make more vids with him!

    Makaiah BreezeMakaiah Breeze17 hari yang lalu
  • 4:16 lol

    Jasmine MoralesJasmine Morales17 hari yang lalu
  • I haven't ate frozen food in years lol.

    JJ MagnificentJJ Magnificent17 hari yang lalu
  • Third world countries are eating better than Americans, eating fresh and healthy in the US is expensive!!!

    John bla bla blaJohn bla bla bla18 hari yang lalu
  • Terrible, the best that’s happened in my life is moving to Asia and have fresh food every single day !! All kinds of fish and seafood is sold alive here ! Loads and loads of fresh veggies.

    John bla bla blaJohn bla bla bla18 hari yang lalu
  • in Mexico we still get our food like they described at 1:00

    Oscar HerrOscar Herr18 hari yang lalu
  • You mean somebody thought of making food cold and they got 300 billion dollars from it?

    Hartley FerrinHartley Ferrin18 hari yang lalu
  • Please add captions for the Deaf, says captions unavailable

    Jim WillisJim Willis18 hari yang lalu
    • @Hartley Ferrin yes - captions on youtube are helpful. Also for anyone who is where you can't have sound up, when you don't want to disturb others.

      Jim WillisJim Willis18 hari yang lalu
    • Are you deaf? Just curious

      Hartley FerrinHartley Ferrin18 hari yang lalu
  • Digiorno pizza! Mr rich has to throw it in our faces how much better he has it.

    Darren NDarren N19 hari yang lalu
  • TRUMP 2020

    Marshall BeaversMarshall Beavers25 hari yang lalu
  • Feminine host is annoying asf

    R PR P25 hari yang lalu
  • Very disgusting narrator.

    StreamWhenGuyStreamWhenGuy27 hari yang lalu
  • i think birdseye was successful because he was ahead of the curve and had the product ready before anyone needed it lol. awesome video!

    Tracey NguyenTracey Nguyen28 hari yang lalu
  • I like it

    Josh FravleJosh Fravle28 hari yang lalu
  • TV without color is telling you how green you Foot is wow that good advertisement right there

    Dasding619Dasding61929 hari yang lalu
  • 4:16 lol

    Rigon KurteshiRigon KurteshiBulan Yang lalu
  • Will you take it easy with the annoying music and drums in the background. Good Lord!

    Dr. Christopher RoundsDr. Christopher RoundsBulan Yang lalu
  • They need to stop feeling frozen food to this poor soyboy he looks like a premature infant

    Alierr TrilloAlierr TrilloBulan Yang lalu
  • Newfoundland and Labrador lol It’s all one “name” Plus it’s not on the North. It’s in the east lol

    Arsh DhaliwalArsh DhaliwalBulan Yang lalu
  • Nice 1 video 👍👍👍👍.

    Afrhadul alam fffAfrhadul alam fffBulan Yang lalu
  • Omg he actually need to explain we need a grocery list when buying food

    garygaryBulan Yang lalu
  • frozen food IS a compromise. fresh food will always be better.

    ZSZSBulan Yang lalu
    • These days, "fresh food" is picked weeks before you get it. Frozen food is actually frozen at the peak of freshness. Local is the only way to truly get fresh food.

      Derek ParsonsDerek Parsons22 jam yang lalu
    • depends on the food Frozen peas are higher quality than fresh peas

      The Holy Pope Chode IIThe Holy Pope Chode IIBulan Yang lalu
  • In the words of Gordon Ramsay "Disgusting!!!!"

    Nuclear NadalNuclear NadalBulan Yang lalu
    • Gordon Ramsey uses frozen food!

      Stay ToastyStay Toasty26 hari yang lalu
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    yahdirs sanchezyahdirs sanchezBulan Yang lalu
  • "sweet because they were freshly frozen", now adays we have, "fresh meat never frozen"

    daniel yeroshalmidaniel yeroshalmiBulan Yang lalu
  • I just have frozen corn and carrot

    The gaming SealThe gaming SealBulan Yang lalu
  • WARNING: dudes voice sound gayer and gayer the more you watch.

    Dave HDave HBulan Yang lalu
  • I’m watching this while eating a frozen pizza lmao

    Lucas ._.Lucas ._.Bulan Yang lalu
    • I just had frozen pizza in evening

      Borex RosBorex RosBulan Yang lalu
  • The very unique smell of books from the 90s era 😌😌😌😌

    Chaileeportraits _Chaileeportraits _Bulan Yang lalu
  • Illinois poster

    TangyOrangeTangyOrangeBulan Yang lalu
  • Warren Sapp is a hungry man

    Busting Fat LoadsBusting Fat LoadsBulan Yang lalu

    TLHH 3101 ETLHH 3101 EBulan Yang lalu
  • 新加坡被欺负得多啊 !!!

    Kristal YeowKristal YeowBulan Yang lalu
  • I prefer homemade meals

    LoveYourselfAsMuchAsJinLovesHimself 0T7LoveYourselfAsMuchAsJinLovesHimself 0T7Bulan Yang lalu
  • 5:08 Ahh yes, Fresh Frozen.

    Kaiser KleonKaiser KleonBulan Yang lalu
  • In the UK and Ireland, Birds Eye made Alphabites (potato waffles in the shape of letters), Potato Waffles and Fish fillets.

    Anonymous MultimediaAnonymous MultimediaBulan Yang lalu
  • When I was little my aunty the frozen food came from the North Pole

    Futurecyber01Futurecyber01Bulan Yang lalu
  • OJ 😌

    Jessica EudaveJessica EudaveBulan Yang lalu
  • This is something very interesting to know how everything start and there another video explaining the hidden dangers in the kitchen

    Futurecyber01Futurecyber01Bulan Yang lalu
  • Betty Draper at 7:26

    iamdmciamdmcBulan Yang lalu
  • This guy eats a lot of frozen soy

    BalendulaBalendulaBulan Yang lalu
  • The old is the new here in india lol

    Danny OfficialDanny OfficialBulan Yang lalu
  • That was great! Thanks!

    Lopez MarioLopez MarioBulan Yang lalu
  • No am not like you 😀

    Sayak DebSayak DebBulan Yang lalu

    Settings SettingsSettings SettingsBulan Yang lalu
  • Thank you for posting! Do you have a second? I just uploaded a new song of mine on my page. As a fellow music lover, I'd love if you'd take a listen. Let me know what you think! :)

    Camille SaturdayCamille SaturdayBulan Yang lalu
  • Fascinating 💫🌎

    Be BetterBe BetterBulan Yang lalu
  • Cool deep dive into a frozen food brand with so much industrial impact!

    Hunter MastersHunter MastersBulan Yang lalu
  • I don’t know how I got here...... but I’m glad I stayed

    _neverreallyover__neverreallyover_Bulan Yang lalu
  • 1:42 that's Kevin spacey for sure!

    neo sapienneo sapienBulan Yang lalu
  • Gordon Ramsay left the group chat.

    Kinichi KunKinichi KunBulan Yang lalu
  • I’ve ate 8 mini frozen pizzas in the last 4 days

    ThatGuyCanmanNCThatGuyCanmanNCBulan Yang lalu
  • Gordon Ramsay: Is the lamb fresh? Restaurant owner: Yes, its fresh frozen. Gordon Ramsay: OMG, you stupid donkey.

    The Emperor of Holy TerraThe Emperor of Holy TerraBulan Yang lalu
  • Wait wait wait. Your saying the idea of frozen food came from Labrador. Like the place I’m living now Labrador, woah. But yet a bag of frozen peas cost 30 bucks from the same spot he probably was. Thank you northmart/ northern stores

    zachary garlandzachary garlandBulan Yang lalu
    • Like dam my ancestors 9 chances Outta 10 met this guy. That’s wack

      zachary garlandzachary garlandBulan Yang lalu
  • I prefer homemade food😎

    Eddie SanchezEddie SanchezBulan Yang lalu
  • Frozen food is is nasty though

    Iced CoffeeIced CoffeeBulan Yang lalu
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    Students InternationalStudents InternationalBulan Yang lalu
  • Y’all might be eating frozen shit but I don’t

    em1ownerifyem1ownerifyBulan Yang lalu
    • JΛMΛ look up ya ass heard they all go there

      em1ownerifyem1ownerifyBulan Yang lalu
    • Still tryna find who asked

      JΛMΛJΛMΛBulan Yang lalu
  • My freezer doesn't has any frozen food Americans are really weird

    axelaxelBulan Yang lalu
  • I think this guy is from the Alphabet community...🏳️‍🌈

    Blue ManBlue ManBulan Yang lalu
  • Frozen food : easy and convenient

    Mom of TwoMom of TwoBulan Yang lalu
  • GO GO

    Chansai Commerce17Chansai Commerce17Bulan Yang lalu

    Chansai Commerce17Chansai Commerce17Bulan Yang lalu
  • COOL

    Chansai Commerce17Chansai Commerce17Bulan Yang lalu
  • "Fresh Frozen"

    Mosh DaisukeMosh DaisukeBulan Yang lalu
  • Adam ragusea with his grandpa already taught us

    william ricardowilliam ricardoBulan Yang lalu
  • Frozen pizza is not edible

    MF JONESMF JONESBulan Yang lalu
  • Good info..

    Senthil Kumar NSenthil Kumar NBulan Yang lalu
  • This seems more like an Insider video.

    FF FFFF FFBulan Yang lalu
  • I love your Pothos in the background! 😍

    YourGuyJakeYourGuyJakeBulan Yang lalu
  • The soy boy narrating kind of ruins the video for me.

    DuckyTheGamerDuckyTheGamerBulan Yang lalu
    • @Joe Biden C’mon man!

      DuckyTheGamerDuckyTheGamerBulan Yang lalu
  • was the sound on this video also frozen

    AmtogoAmtogoBulan Yang lalu
  • Painful to listen to this man......

    Vince AffaVince AffaBulan Yang lalu
  • I feel sad for the Americans, they eat shitty food, junk & frozen or over processed

    6rban1006rban100Bulan Yang lalu
  • I actually felt cold when they opened the freezer

    Emma NygårdEmma NygårdBulan Yang lalu
  • gordon will dislike

    preeti choprapreeti chopraBulan Yang lalu
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    Franca JulietFranca JulietBulan Yang lalu
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      Franca JulietFranca JulietBulan Yang lalu
  • That's the very moment all these types of new modern cancers are born ,making our lives much more unhealthy. Remember eating fresh is what made our grandparent's generation stronger than us. Good Food= Good life ✌️

    krishna chaitanyakrishna chaitanyaBulan Yang lalu
    • This seems like an very ignorant statement.

      Nicholas GeldiNicholas GeldiBulan Yang lalu
    • Our grandparent's generation also had a lower life expectancy

      DuckyTheGamerDuckyTheGamerBulan Yang lalu
  • Well, I think frozen food its a big deal from people in the States only. In my country theres almost 0 market. The only frozen thing I buy is fish. Nobody buys frozen stuff, not for regular meals.

    Mel M. C.Mel M. C.Bulan Yang lalu
  • Now that i have a family i avoid frozen foods. Unless its meats.

    ER KER KBulan Yang lalu

    Zac KaceyZac KaceyBulan Yang lalu
  • I have more than 15lbs. Because I have both a regular freezer and a deep freezer as well.

    Megan GreeneMegan GreeneBulan Yang lalu
  • The only "frozen food" that I'll allow in my freezer is vegetables.

    AlienBoy13AlienBoy13Bulan Yang lalu
    • Frozen burritos aren't too bad if you're on the go

      Delayed RealityDelayed Reality6 hari yang lalu
    • @kelvin lie yes

      Eleazar OlifantEleazar Olifant13 hari yang lalu
    • @Eleazar Olifant and i will comment nobody care

      kelvin liekelvin lie13 hari yang lalu
    • @Ballu KickAss this is youtube, anyone can comment anything. You can't tell people what to comment.

      Eleazar OlifantEleazar Olifant29 hari yang lalu
    • 😂😂😂 nobody cares

      Ballu KickAssBallu KickAssBulan Yang lalu